About Us

About You & Missing Link

You & Us: There would not be an US if it weren't for YOU. To be sure you get your share of the customer benefits sign up to receive our news letter on the home page. Don't be afraid, you're a biker for pete's sake! We rarely have time to produce an official News Letter anyway so what it all really boils down to is that we will send you an occasional eMail Sale Announcement where you can really save some dough. We send it out, you get it in your eMail, you read it, you poke the link if you like it, and finally, you put in the supplied coupon code at checkout and WHAMMO... you just saved yourself some dough! So... sign up now and start saving some money for more chrome.

Missing Link MCA (Motor Cycle Apparel)

If you want to be successful, it's just this simple. Know what you are doing. Love what you are doing. And believe in what you are doing. — Will Rogers

These things make up the foundation on which we built Missing Link Motorcycle Apparel. A foundation that demands that we create anew from what the world around us has to offer. Creating innovative, artful apparel that allows an individual to remain just that, an individual.

After all, the logo on your bike is there to tell you what you ride NOT who you are. And we firmly believe you deserve to wear something that is more expressive of who YOU are.

We believe in using only the finest materials, the most skilled craftsmen, and the most advanced technology available today to build our products. We believe in taking the right path, and never a shortcut. Whether for shirts, vests, jackets, or anything else we make. We believe in making motorcyclists safer than they have ever been without sacrificing style or comfort. We believe that every rider is an individual, not a drone for "the man". What do you believe?

Take the first step toward a lifetime of self expression and set yourself apart from the endless throngs.

Missing Link MCA – A Life Less Ordinary

  • Q: What is it that sets people apart from the crowds?
  • A: It's the way they act and interact with things that are true to their values. It is reflected in what they eat, the friends they choose, their pastimes, what they ride, and how they dress.